These are just a few of thousands of ways that Sony® touch screendisplays are used to connect with customers. The Sony FWD touch screendisplays are a full line of large-format integrated touch screens thatconnect you with your market via the power of touch. Designed for high-use environments, these field-proven touch-enabled LCD panels allow thefull display viewing area to be used as an interactive single touchinterface with infinite touch points.Ideal for large-scale interactiveinstallations at high-traffic areassuch as museums, airports, financialinstitutions, trade shows, sportsarenas, college campuses, retail sites,hospitals, government centers, andcorporate sites, the Sony touch screendisplays allow users to quickly andeasily find their way, place orders, pullup information, get directions, answertheir own questions, select venues,or locate merchandise. Sony touchscreen displays let users “touch andgo,” helping to keep traffic moving inhigh-use areas.Now your customers can find the information they need at the touch of a finger. Self-guided museum tour Virtually try on a sweater indifferent colors Quickly locate a booth at atrade show Locate your departure gate atthe airport Comparison of restaurantmenus at a mall Virtually customize a car at anauto dealershipOne touch, infinite possibilities.The Sony FWD touch screens change the digital signage experience from passive to active. By providing people withopportunities for more contact, the touch screens deepen the users’ interaction with the product or service as theydrill down to their self-selected interests. Once their interest is captured, users can continue to explore the informationavailable, providing significantly longer customer contact. In a POS retail or restaurant environment, this longer timespent researching increases the chance of purchase. Viewing statistics are available through monitoring reports for easytracking, and assistance with content creation is also available—just ask your Sony representative.nextHow can Sony touch screendisplays be used?